by Kyle Johnson | Dec 28, 2015 | Business, Entrepreneurship, General
Month: December 2015 Clarity seems to be something that everyone longs for, yet few know how to obtain. In the billboard world, there’s a general understanding that the text on the billboard should be 7 words or less. Think of how little time the reader has when...
by Kyle Johnson | Nov 7, 2015 | Business, Entrepreneurship, General, Personal
This is my last one-word title blog post. At first I didn’t try to do it that way, but it just happened and I ran with it. 10 one-word titled blog posts. I’m curious what effect it has on open rate. But that’s not what this post is about. Ironically...
by Kyle Johnson | Oct 8, 2015 | Business, General
Recently we (Erik and I) were golfing with a couple guys from another local company. It was the first time I’ve been on a golf course in 15 years. I don’t even own a set of clubs. As we worked our way onto the back 9, one of the guys asked me what the...
by Kyle Johnson | Aug 4, 2015 | Business, Entrepreneurship, General
Hustle. Make it happen. Don’t be lazy. These are basic terms that get thrown around a lot. Parents tellĀ teenagers to not be lazy. Bosses tell their employees, “Make it happen!” Coaches tell their teams to hustle. The problem is, we don’t tell...
by Kyle Johnson | Jul 17, 2015 | Business, Entrepreneurship, General
In recent conversations with small business owners, I discovered a trend. Satisfaction. In marketing, our single most important goal is business growth. So, when clients tell meĀ that they’re as busy as they’d like, I get a little disappointed. I am happy...
by Kyle Johnson | Jul 15, 2015 | Business, Entrepreneurship, General
There’s a statement that seems to trending in the entrepreneurial world these days. It’s a word that, in the past, caused so much fear. People did everything they could to avoid this word. Now it seems like it’s a celebrated thing. What’s the...